GE

 

2018

GE Transportation

Video

 
 
 
 
 

Oh My Love

It’s hard to understand the romance of the railroad until you’re standing next to one of these awesomely powerful machines.

Austin New York was enlisted by GE Transportation to create a trade video promoting their end-to-end support service for the locomotive market. We had 21 days to conceive, coordinate, produce, and deliver a 3 minute video for the exhibition of GE’s new service product.

Working with PanAm Railways in Deerfield, MA we spent 24 hours in safety hats filming locomotives, interviewing employees, and flying drones around a rail yard to beat the launch for GE Power & Parts.


Credits

Client: GE Transportation, Omowale Casselle GM Agency: Austin New York Director: Nick Austin Production Agency: Shane Films DP & Editing: Shane McLellan Account Management: Amlan Das